Today is: Wednesday, November 4, 2020      |     Our next publication day: Friday, November 6, 2020

What It Takes to Make Yourself “Forever Employable”

The hard work, time and risks involved, plus the potential payoffs

by Richard Eisenberg at

Jeff Gothelf, a Barcelona-based (by way of New Jersey), 47-year-old business consultant, author and public speaker, believes we can make ourselves "forever employable" if we follow his advice. He's written how to do it in "Forever Employable," his new book. Frankly, I was skeptical about the title.

    Forever? Really? Even for people 50+ who routinely encounter — or suspect — age discrimination when looking for work or trying to hang onto their jobs?


Skills Aren’t Soft or Hard -They’re Durable or Perishable

by Matthew J. Daniel at

The heavy focus on short-term ROI and the delivery of narrow skill sets oft-evangelized in L&D circles may well be the source of the "skills shortage" industries face today. Approaching training from a durable-skills-first perspective empowers talent to make dynamic, longer-term contributions to an organization.

    The term “soft skills” is often met with an eye-roll these days. It is regularly delivered with air quotes to acknowledge that most of us have come to hate the expression.

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Hire Older Workers & Keep Them Healthy


We’ve become accustomed to our ageing population being presented as a bad thing. Dangerous rhetoric painting older people as disposable has become far too common, particularly since the start of the COVID-19 pandemic. The impact of ageing is portrayed as being overwhelmingly negative for our economy and society. Policy makers are so fixated on the direct costs of ageing that they fail to notice the significant and growing contributions that older people make.

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Our next edition…
Friday, November 6, 2020

Show Value on Your LinkedIn Profile by Using Testimonials: 5 Areas to Showcase Them


I recall in one of my LinkedIn profile workshops an attendee told the group she couldn’t think of any accomplishments from her last job. As I’m known to do, I told her she wasn’t thinking hard enough. Silence.

    She was an administrative assistant and, like we’ve all heard before, she was just doing her job. I began by asking, “Did you reduce your boss’ stress?”

    “Yeah,” she said.   MORE

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Coronavirus Affecting Your Job Search?

We've added some additional material that we hope can help.
Show your support for all the age 50+ job seekers.

Pass it Along

If you attend networking events and go to jobs clubs, you’ve been meeting other job seekers just like you. Mention the Nifty50s to them and encourage them to visit as well. You’ll be helping them and you’ll make an appreciative friend for yourself.

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Your Foot

in the Door

First things first in the job search, then…

Most job seekers invest huge amounts of time and effort (and sometimes money) into maximizing their resumes.  And that’s a good thing.  Your resume is your foot in the door, your entree, your initial contact and first impression with your potential employer.

    That’s all well and good but how many people do you know who have been hired strictly on the basis of their resumes?  Yeah, we thought so.

    But your resume is your foot in the door.  However, from that point forward, it stops being about your resume.  Now it’s about you.  Your resume may get you a date for Saturday night, but ultimately you have to sell yourself if you want to go all the way.

    Advantage here to the older job seeker. Because of your age, it would stand to reason that you would have more experience, acquired more skills, worked with more people and solved more problems than anyone your junior.

    If the credentials on your resume weren’t good, you never would have made it past the first phase.  At this point, your resume is history in more ways than one.  Now, you’re center stage.  Now it’s all about you and how you can “fit” into the company and into the job.

    Now you have to sell yourself through your personality, your vision and what you bring to the table. How can your past experience and skills translate into this new job? How can you help this employer?  How will this employer justify the expense of hiring you – as opposed to hiring someone else.

    On the timeline of the job search, your resume may be the past, but the interview is the present and future – and that’s what is going to land you that job.

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