Today is: Wednesday, February 5, 2020      |     Our next publication day: Friday, February 7, 2020

21 Days Into My Job Search, 5 Key Lessons Learned

by Pubali Chakravorty-Campbell from

    #1 Nothing happens overnight…

    #2 Achieving career goals and objectives requires a well-written strategic plan…

    #3 Birds of a feather flock together. Find what you are looking for among your flock.   MORE

Resume Branding Statements:
Adjectives or Accomplishments?

by Angela Watts at

A professional brand is the representation of your unique value proposition in the workplace. It’s comprised of your articulated passions, professional style, perceived strengths and predictable results. Each of us has a professional brand, whether whether or not we’ve carefully crafted our public reputation. Our brand is how our network, leaders, and co-workers describe us when we aren’t in the room. 

    Professional resume writers use a broad spectrum of techniques to elicit an individual’s professional brand such as interviews, assessments, 360-degree feedback, or analysis of past performance reviews. This process reveals patterns of behavior, consistent outcomes, and common perceptions used to build a client’s branding statement and career summary.   MORE

Soft Skills for a Hard World

from McKinsey & Company

As workers interact with ever-smarter machines, the demand for soft skills is beginning to surge.

    Softies:  Social, emotional, and technological skills are becoming more crucial as intelligent machines take over more physical, repetitive, and basic cognitive tasks.

    Missing skills: But HR professionals report difficulty recruiting candidates who have the necessary soft skills for an automating world.   MORE

Our next edition…
7 Reasons You Haven't Heard Back
After Applying to a Job

by Amber Shiflett at

You found the perfect job you want, and submitted an application for it. You met all of the qualifications on the job posting. Everything looked good, so you sent it off...and never heard back. 

    Has this ever happened to you? Don’t worry; you aren’t alone.

More help for the 50+ job seeker:

Pass it Along

If you attend networking events and go to jobs clubs, you’ve been meeting other job seekers just like you. Mention the Nifty50s to them and encourage them to visit as well. You’ll be helping them and you’ll make an appreciative friend for yourself.

More Nifty Tips
We’ve been storing NiftyTips to assist you and for you to share.

Who’s Looking?
HR people and recruiters don’t necessarily look for the same things

There’s a lot that goes into looking for a job when you’re over 50. There is also a lot that goes into how those jobs are filled. And a lot depends on the job itself.

    In those cases where the HR types don’t work through recruiters, nowadays they often resort to an ATS – automated tracking system – where applicants apply electronically, typically online. On the other hand, they may use an online jobs board.

    Either way, while this often results in minimizing bias in the selection process – a good thing for the over 50 applicant, it also makes the candidate search, at least at this point, somewhat depersonalized. And that’s not necessarily good for the older job seeker.

    When the applications, or resumes, are not reviewed electronically, the mature job seeker has more tools available to stand out. In a more traditional resume, job seekers can more effectively brand themselves through color, font and style – not to mention personalized content where one can emphasize strengths such as experience, advancement, successes, etc.

    On the other hand, when recruiters are seeking candidates to present to an employer, today in the 21st Century, they primarily turn to LinkedIn. In fact, estimates show that as many as 94 percent of recruiters use LinkedIn daily to identify candidates.

    The good news is that on LinkedIn older applicants – similar to a personal resume – have much more of an opportunity to stand out in pool of potential candidates. In this way, older job seekers can focus on their strong points. They can focus more on their accomplishments as opposed to mere tasks.

    Job seeking is never easy and it’s especially difficult in these technologically advanced times. And it’s especially difficult for the older job seeker. But it’s not impossible. By using the available tools so as to take advantage of their particular characteristics, older job seekers can leverage their strengths to their best advantage.

Not finding what you’re looking for?
     Be sure to check out the Nifty50s archives.

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