Today is: Wednesday, April 29, 2020      |     Our next publication day: Friday, May 1, 2020

Older workers face uphill battle

Job Search Tips To Get You Started

As We Move Closer To Reopening The Economy

by Jack Kelly at

You’ve been at home for weeks or maybe a couple of months now. It's hard to keep track of time, as the days have started to blur together… If you’ve lost your job or are currently worried about losing it, you suffer with an added overhang of stress and anxiety

    If you’re in between jobs or worried about losing your position, future prospects look bleak. In addition to the millions already downsized, there’s talk of millions more who will suffer the same fate… You'll be thrusted into the worst job market since the Great Depression.

How To Successfully Change Careers After A Layoff

by Aaron Sanborn at

For many workers being laid off or furloughed is a scary thought, and unfortunately this scary thought is becoming a reality for many as a result of the COVID-19 crisis.

    However, for some losing their job is the push they need to change careers.

    It's not as crazy as it sounds!

COVID-19 and Ageism

by Nancy Fingerhood at

While the coronavirus has exposed this country’s lack of preparedness when a pandemic arises, it has also exposed ageism at its worst. Pitting young against old, some on social media have called COVID-19 the “boomer remover.”

    On April 5, 2020, Colorado’s Governors Expert Emergency Epidemic Response Committee on Crisis Standards of Care Guidelines for Hospitals for the COVID-19 were released…

    On page 2 of the document in guiding principles, it states: “At no point should factors clinically and ethically irrelevant to the triage process (e.g. race, ethnicity, ability to pay, disability status, national origin, primary language, immigration status, sexual orientation, gender identity, HIV status, religion, veteran status, ‘VIP’ status, or criminal history) be used to make triage decisions.” Noticeably missing is age as a factor.

Our next edition…

4 Under-the-Radar Tips for Finding a Job

on LinkedIn During COVID-19

by Arik Hanson at

With unemployment approaching 2008-09 levels (and some projecting Great Depression 30% levels), finding a job the next few months to a year is going to be something a lot of people are doing…

    But, as people go on the job hunt once again, many will need help brushing up their LinkedIn profile and coming up with creative ways to get their names in front of the right people.

Coronavirus Affecting Your Job Search?

We've added some additional material that we hope can help.

Pass it Along

If you attend networking events and go to jobs clubs, you’ve been meeting other job seekers just like you. Mention the Nifty50s to them and encourage them to visit as well. You’ll be helping them and you’ll make an appreciative friend for yourself.

More Nifty Tips

We’ve been storing NiftyTips to assist you and for you to share.

Marketing 101

Finding a Job… Selling Beer   —   Kinda the Same

There are those who believe (and I happen to agree with them) that a job search is essentially a marketing and sales process.  In the marketing phase, you create your product - which happens to be yourself - dress it up, clean it up, make it look as good as it possibly can - and then sell it to a potential employer.  That’s it in a nutshell.

    When your selling process is successful, you’ve got yourself a job.

    To realize the full benefit of the process you probably should have some idea of what constitutes a sound marketing approach.  This may be more difficult than it first appears.  Unfortunately, many people mistakenly use the terms marketing and sales interchangably, but the two functions - although inter-related - are very different.

    Ideally, most of your marketing efforts should be completed before you venture out to begin selling.  Your marketing program may not end there however.  As you proceed through your selling efforts, you may find that you may need to modify your marketing plan.  That’s not unusual.  It happens all the time.

    In business, the overall goal is almost invariably to make money.  In the job search, it’s simply to find – not just a job, but the job that you want; the job that provide for you financially and professionally.  You want a job that you will find satisfying and fulfilling.

    With your goal in place, we turn our attention to the objectives, strategies and tactics.

    “Wait a minute.  Shouldn’t the objective be to get a job?”  Well, you’re close.   MORE

Excerpt from:  Land the Perfect Job In an Imperfect Market: Strategies to help break through the job search clutter

Not finding what you’re looking for?
     Be sure to check out the Nifty50s archives.

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