Today is: Wednesday, October 30, 2019      |     Our next publication day: Friday, November 1, 2019

How To Reinvent Yourself And Succeed In The Face Of Layoffs And A Cruel, Unforgiving Job Market

by Jack Kelly at forbes.com
 

The economy and job market are rapidly changing with the swift adoption of technology, artificial intelligence and robotics, along with globalization and corporate ease in downsizing thousands of people, all in an effort to cut costs. These trends have severe repercussions for us all. These and other changes may place you in a situation where you are forced to reinvent yourself or pivot to another job or profession to remain relevant, marketable and desired.

Strategies For Freelance Success When You’re Over 50

by Michelle V. Rafter, Next Avenue
 

Whether you’ve freelanced for years or are contemplating a late-career switch to becoming a self-employed freelancer, there are a few ways to boost your chances of success.

    According to data from the recently released report, Freelancing in America: 2019, from Freelancers Union and the online freelance platform Upwork, nearly a third of U.S. workers over 50 freelance either part-time or full-time…

    Most 50+ freelancers do so by choice.   MORE

Goodwill and Google Join Efforts to Retrain Job Seekers as Digital Agility Becomes a Must

by Kenwyn Caranna at greensboro.com
 

Having trouble keeping up with all things digital? Fearful you might not be able to keep up? You’re not alone.

    Companies and job seekers alike are navigating the ever-changing digital landscape.   MORE

Personal Branding: More Than an Elevator Speech

by Erika Montgomery at business2community.com
 

Personal branding is more than just a 30-second elevator pitch used to introduce yourself. While it is important to quickly and concisely explain who you are and what you can bring to the table, personal branding goes much deeper than that; it is a vital key to small businesses and entrepreneur success. In this article I discuss the what, why and how of personal branding…

    Just as a business’ brand is a representation of the company’s image as others see it, personal branding is the way others see you. It is what sets you apart from the world.
 

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The Best Policy
Being consistently honest throughout your job search is the best policy

It may sound like a tired, old phrase. To some it may even seem out-of-date or obsolete. But make no mistake, honesty is, was, and always will be the best policy – especially in a job search.

    First and foremost, be honest with yourself. Don’t inflate your ego. Don’t try to be something you’re not. Make a true and honest assessment of your skills and capabilities as well as what you’re looking for – and what you expect – in your job search. Aside from the obvious, being honest with yourself will save you a lot of time and effort pursuing jobs that either you’re not qualified or suited for, or that you really do not have a passion for.

    In a real world sense, a good place to be brutally honest is on your resume. How many times have you heard about someone getting caught in an outright lie, if not an elaboration on their resumes? In an age where hiring managers are looking for ways to eliminate you, don’t hand them one on a silver platter. Make your resume clear and precise.

    Of course the job interview demands honesty from start to finish. Yet the interview is often an area that trips people up. And HR types can recognize this. One HR manager said that lack of eye contact during an interview is her #1 red flag. 

    In addition, be transparent. Don’t make things up. If you don’t know the answer to a question, admit it. Being forthright with an interviewer can go a long way on the upside while avoiding a downfall.

    Think about it. If you land a job under false pretenses, the truth will out. Very quickly you’ll be exposed for what you are… or aren’t.

    “No man has a good enough memory to be a successful liar.” – Abraham Lincoln

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Advice for job seekers over 50

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